Seo Robot Tool

Text is well understood by search engines, images are not. If you use images for important links on your page, they might not be understood or recognized as well as text is.

The Screaming Frog SEO Spider allows you to quickly crawl, analyze and audit a sites’ onsite SEO. It can be used to crawl both small and very large websites, where manually checking every page would be extremely labor intensive (or impossible!) and where you can easily miss a redirect, meta refresh or duplicate page issue. You can view, analyze and filter the crawl data as it’s gathered and updated continuously in the program’s user interface.

As it turns out, some thank you pages are accessible through Google. That means people can access these pages without going through the lead capture process, and that’s bad news.

I believe you can learn something from everyone—as long as you’re listening. We’re always building on the legacy and lessons of those who have come before us. For marketers, this is quite a legacy indeed. Although the discipline of marketing only emerged in the 1900s, it builds on a foundation of sales, advertising, copywriting and relationship-building that is.

When search engines crawl a site, they first look for a robots.txt file at the domain root. If found, they read the file’s list of directives to see which directories and files, if any, are blocked from crawling. This file can be created with a robots.txt file generator. When you use a robots.txt generator Google and other search engines can then figure out which pages on your site should be excluded. In other words, the file created by a robots.txt generator is like the opposite of a sitemap, which indicates which pages to include.

Another use for the robots file is to stop those pesky crawlers from eating up all the bandwidth. The command line Crawl-delay can be useful if your website has lots of pages. For example, if your website has about 1000 pages, a web crawler can crawl your whole site in several minutes. Placing the command line Crawl-delay: 30 will tell them to take it a bit easy, use fewer resources and you’ll have your website crawled in a couple of hours instead of few minutes.

Chrome DevTools can be very helpful during HTTPS migrations, as it allows you to identify security issues in any page with the information provided in the “Security” panel. You can see if the page is secure and has a valid HTTPS certificate, the type of secure connection and if there are mixed content issues due to non-secure origins of any used resource.

For example, within the HubSpot Blogging App, users will find as-you-type SEO suggestions. This helpful inclusion serves as a checklist for content creators of all skill levels. HubSpot customers also have access to the Page Performance App, Sources Report, and the Keyword App. The HubSpot Marketing Platform will provide you with the tools you need to research keywords, monitor their performance, track organic search growth, and diagnose pages that may not be fully optimized.

When your website appears in Google’s search results page, the listing is composed of three parts: Site Title, Page Title, and Page Description (also called the meta description). These are where you should add the keywords you’d like to optimize your site for, as well as a brief description or call-to-action. Wait, you haven’t decided which keywords to use? Time to take a step back and do some keyword research. In this example, “Search” is the Page Title, “Jimdo Support Center” is the Site Title, and the paragraph below is the Page Description.

Webbee SEO Spider is an ultimate web spider that crawls your website with respect to major search engine’s guidelines. It gathers everything from your website that can be used to form a perfect search engine strategy for your website. Our spider is capable of crawling titles, headings (h1 to h6 with their frequency), http and https URLs, status codes (200 OK, Redirects, 404 pages, server errors), page types (images, html, css, JS, flash, PDF), GA codes, robots denied webpages, meta robots, all internal links, all external links, links frequency to internally linked pages, all anchor texts and their frequency, keywords used in all forms and their frequency, sitemaps, images alt tags and images without alt tag. It also has the capability to crawl status codes only.

Our platform can work no matter what language your website is written in. We live in a global society of business that is knocking down barriers between cultures on a daily basis. Any company that is looking to succeed must bring together these cultures with multilingual support. We offer this support with full optimization in every language, accounting for the nuances in translation to get you the best results in every location. People from all cultures will be able to access your content at eye level, increasing your conversions around the globe.

Baidu Desktop and Mobile search are vastly different, SEOs are not advised to treat it as you would Google Desktop and Mobile. The Mobile Adaption Tool in Baidu Webmaster Tools is available for webmasters to associate their site’s mobile and desktop relationship, thus increasing their potential for better mobile ranking performance.

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Chinese Blockbusters of 2018

“The importance of China as a movie market cannot be overstated,” said Paul Dergarabedian, a senior media analyst at ComScore. “With homegrown titles such as ‘Detective Chinatown 2,’ ‘Operation Red Sea’ and ‘Monster Hunt ‘ posting massive numbers, along with U.S. titles such as ‘Black Panther,’ ‘Pacific Rim’ and most recently ‘Ready Player One’ relying on the market to bolster their bottom line, China has enjoyed an absolutely incredible first quarter at the 2018 box office.”.

Set 21 years after the first film, this follows four teenagers who are transported into the video game world of Jumanji, playing as the characters they chose. Uniting with another player, they must overcome the game’s magical power to win and return home.

Several mega-funded Chinese tech unicorns, including smartphone and electronics maker Xiaomi, may be angling to go public later this year with huge, multibillion-dollar offerings, heightening investor interest in China’s booming technology sector. Behind the scenes, New York and Hong Kong are competing for these listings. At stake could be dealt worth well more than a quarter-trillion dollars.

With that projected upside, one might think today’s approval would have sent biotech stocks on a thrill ride. Bristol’s shares were up today, but not by much. As for the broader Nasdaq Biotechnology Index, it’s up just over 4% year to date.

As for the payment amounts, it depends on how the film is categorized, in terms of quality and exclusivity. An additional allowance can be made per effective view of top-quality content for marketing costs incurred by the production company. Payments per view can span from RMB 0.5 per view through to a maximum of RMB 3.5 including marketing subsidy.

“Asura”, a fantasy epic based on Tibetan mythology, was yanked from cinemas by producers after it brought in a meager 49.5 million yuan ($7.4 million) and received a lowly rating of 3.1 on the Chinese movie review site Douban.

“Film quotas are exactly the kind of target the Chinese would threaten in response to these tariffs,” Derek Scissors, a resident scholar at the American Enterprise Institute was quoted as saying. “The tariffs will not especially harm China, but they will want to deter further action. While attention focuses on soybeans and the like, China prefers smaller but high-profile targets.”.

Reuters, the news, and media division of Thomson Reuters, is the world’s largest international multimedia news provider reaching more than one billion people every day. Reuters provides trusted business, financial, national, and international news to professionals via Thomson Reuters desktops, the world’s media organizations, and directly to consumers at Reuters.com and via Reuters TV. Learn more about Thomson Reuters products:.

Black Panther’s unremarkable performance in China is sure to give fuel to studios’ doubts about whether Chinese audiences would embrace a film with an all-black cast. In the Chinese marketing of the film, the blackness of Black Panther seems to be subtly downplayed. Instead of featuring the whole cast, as the U.S. poster does, the official Chinese movie poster of the film shows the lead, Chadwick Boseman, alone, and his face is barely visible through his Black Panther suit.

When it’s a matter of opinion, make your opinion matter each week, over one million subscribers trust us to help them make sense of the world.
Ingmar Bergman, one of the world’s greatest filmmakers, born 100 years ago 12.07.2018 With a movie career spanning five decades, Ingmar Bergman has become an integral part of the history of cinema. DW revisits his life and incredible masterpieces while uncovering some surprising facts.

The dramatic success of Wolf Warrior 2 has helped reverse the fortunes of China’s film industry, which has racked up a few box-office records in the process. The dramatic success of Wolf Warrior 2 has helped reverse the fortunes of China’s film industry, which has racked up a few box-office records in the process. Just like a suspense movie full of twists and turns, China’s movie industry experienced a roller-coaster ride, soaring to end 2017 with a series of records, signifying a return to what industry insiders hope is a soundtrack of robust growth. Newly released statistics from the State Administration of Press, Publication, Radio, Film, and Television, the country’s top industry regulator, show last year’s box-office takings hit a record high of 55.9 billion yuan ($8.59 billion), an increase of 13.45 percent year-on-year. Last year, China produced 798 dramas, 32 animated films, and 44 documentaries. As 2016 ended with a lackluster rise in box-office takings of just 3.73 percent, its lowest growth rate in 13 years, a shadow was cast over industry investors and filmmakers alike. Despite a minor recovery in the domestic industry thanks to a string of Spring Festival hits earlier last year, the slowdown continued for another six months. That is, until the release of Wolf Warrior 2 last summer.

One viewer, Jian Lihua, a sales representative in Shanghai, said the movie was made for the heart rather than the mind. “I recently watched the Chinese movie ‘Forever Young,’ which was based on history, but ‘Secret Superstar’ has the ability to connect with people’s daily lives,” she said.

The romantic drama stars Chinese heartthrobs Jing Boran and Zhou Dongyu as two strangers who meet by chance on a train while traveling home to China’s remote northeast. Us and Them were produced by the film division of Chinese ticketing giant Maoyan, Shanghai Shigu Film Co., Dadi Films and others. Hong Kong pop star Eason Chan sings the movie’s theme song, which is also topping the local charts.

In this case “anyone” is a group of mercenaries in an unnamed African country who make the grave mistake of attempting to help rebels stage a coup. (Their leader, known as Big Daddy, is played by Frank Grillo.) This goes about as well for them as it does for the foreign villains in any ultra-patriotic American action film you can think of.

In the first quarter of 2018, China’s box office overtook North America to become the biggest in the world for the first time, as Chinese films perform stronger and stronger led by “Operation Red Sea” and “Detective Chinatown 2” and so on. Grosses for China in the first quarter totaled more than 3.1 billion dollars, compared to 2.89 billion dollars in the same period in North America.

Best Icos of 2018

It’s that time of the year again, it comes around fast, doesn’t it? It’s precisely three months since I published the Q1 edition for the 7 Golden ICO’s to shine on Hackernoon. I had no idea at the time of writing, how far and wide the content could potentially reach. The stats for the article blew me away. It has received over 220k views to date and was ranked in the number one spot on Google when investors searched for the best ICO’s. So firstly, I want to say a big thank you to everyone who viewed, clapped, shared and commented on the article.

Ethereum is a framework, of distributed computing platform based on the idea of blockchains. Based on a decentralized network of nodes, this construction allows for all kinds of transactions to be computed and verified around the world. The network becomes a programmable entity that provides a blockchain for keeping track of and verifying all kinds of objects, individuals, and agreements. An internal currency, Ether, allows for compensation of device owners who participate in the network by contributing compute power and bandwidth. Ethereum promises to be a sort of hivemind upon which all kinds of trade and organization can securely take place. We make it easy to discover Ethereum ICOs.

Rentberry is a decentralized long-term rental platform that has been disrupting the rental industry since 2015. Rentberry’s platform has the power to automate steps within the renting process, from signing contracts to paying rent. This saves the tenant and landlord time and money while expediting the legal agreements between parties. Moreover, Rentberry’s blockchain and smart contracts technology offer tenants the ability to save thousands of dollars in rental security deposits.

One of the most important things in any development project is the expertise and commitment level of the team. We recommend only investing in ICOs that work transparently by introducing their team and their skills. Even though many great projects such as Bitcoin have emerged from anonymous teams, the risk of an exit scam in an ICO with an anonymous team has actualized so many times during the recent year that for example, we will not be listing any projects that are not revealing at least their project management team. The presented team should have relevant study or work experience, good networks, colleague or client endorsements and they should indicate a clear commitment to the presented ICO project. The whole team should have diverse skills represented, and a decent size for project implementation.

It’s refreshing to see someone break the mold every once in a while. Some companies and teams take lightly the notion of a community when they launch their ICOs. A few engage and communicate with their investors. But after getting some bad mouth about their inner practices, with an ex-partner claiming Cointed had taken credit for their products, the team took the time and effort to launch a full transparency report. A rare but fine treat, it goes to show their team is serious and willing to keep their base. They might have just turned a bad thing into an opportunity to shine. This also sets them further apart from traditional financial institutions, which are not the most popular right now.

At the end of the year 2017, the total volume of ICO investments in the US market was estimated at more than $4 billion according to the Bloomberg agency report and Autonomous Research LLP data. A lot of blockchain industry experts believe, that 2018 will see an even more significant rise of ICO’s quantity and crypto market growth – the overall market value is expected to make a breakthrough and surpass trillion dollars. The new technological revolution is near.

Before investing in any ICO, it is important to perform significant due diligence. One good way to conduct this research is by checking our initial coin offerings page, where you will find information about such offerings.

By providing a cryptocurrency for buying and selling services within the Webhits.io platform, Webcoin will offer the least expensive P2P network available, at the same time guaranteeing monetary payback on the web and social media engagement services.

Initial Coin Offerings (ICOs) have attracted the attention of several investors in 2017. But 2018 seems to be a great year for these crowdfunding methods. The last year, they were able to gather almost $4 billion dollars, but this year, the number has grown exponentially.

In the trailer for The Rise and Rise of Bitcoin, the 2014 film selected at the Tribeca Film Festival, one of the leading experts in the field says that regulations can not keep up with the pace of innovation. Many see cryptocurrencies as the next gold rush, each for different reasons.

From this ICO list, you can explore and look for promising active, upcoming and pre-ICOs. We update our database regularly with the quality projects so that crypto investors can use more time for researching them. Our aim is to offer interesting ICOs from a variety of market segments. Start exploring curated initial coin offering list below.

In my opinion, it’s a colossal pump-and-dump scheme, the likes of which the world has never seen. In a pump-and-dump game, promoters “pump” up the price of a security creating a speculative frenzy, then “dump” some of their holdings at artificially high prices. And some cryptocurrencies are pure frauds. Ernst & Young estimates that 10 percent of the money raised for initial coin offerings has been stolen.

Real world assets such as stocks, patents, bonds and real estate hardly offer you the kind of liquidity or well-network that an altcoin can offer. TrustToken, a new startup based in Stanford, California, offers users across the world the ability to turn any real-world asset of their choosing into a cryptocurrency token of its own. This would allow anyone to create liquidity and fractional ownership for any asset and provide insurance and audits for their token-holders. The startup has already been used to create the world’s first tokenized song and has now turned its attention to the rest of the world’s $256 trillion worth of real-world assets. So go check it out, will you?.

Because of the last three months of bearish trends, there have been very few ICOs that have been a good investment against fiat. On ICOs that have launched this year, I have looked at the numbers and it’s somewhere around or under 5% that is above ICO price in terms of fiat. Credits, matrix AI, and I know only a handful of others can claim this. If you are from the United States I would stay out of ICOs at least for the near future and if you really like a project wait for its price to come out on the index, many are dumping. If you aren’t from the United States the only one I have found recently that might be worth the investment coming up is pchain. Definitely research that project though. Checkout matrix AI as well it is fairly new and available on index.

This will be part of a larger trend for blockchain networks to specialize. Current systems try to be everything to everybody. In the future, we’ll see more targeted implementations designed for a clear use case. The best way to explain why this is necessary is to point to the Yahoo example — a tech giant that spread itself thin across too many products and services, and couldn’t be truly successful in any of them.

Moon Landing Hoax

It’s now been nearly four decades since Neil Armstrong took his “giant leap for mankind” — if that is, he ever set foot off this planet. Doubters say the U.S. government, desperate to beat the Russians in the space race, faked the lunar landings, with Armstrong and Buzz Aldrin acting out their mission on a secret film set, located (depending on the theory) either high in the Hollywood Hills or deep within Area 51. With the photos and videos of the Apollo missions only available through NASA, there’s no independent verification that the lunar landings were anything but a hoax.

There isn’t a single cohesive story or origin when it comes to the “moon landing faked” conspiracy because it is one with many versions. Though some less extreme theorists believe that it did happen, but not in the way it was relayed to the public, many others assert that NASA never went to the moon at all.

“Because 52.8 minutes is equal to 0.88 hours, his is equal to a dosage of 11.4 Rads per 0.88 hours = 13 Rads in one hour, which is well below the 300 Rads in one hour that is considered to be lethal.“Also, this radiation exposure would be for an astronaut outside the spacecraft during the transit through the belts.“The radiation shielding inside the spacecraft cuts down the 13 Rads per hour exposure so that it is completely harmless.”.

Introduction In the late 1960s and early 1970s, NASA launched the Apollo missions to the moon that ultimately landed 12 astronauts on the lunar surface in a series of historic missions. Or did they? Actually, yes, NASA did. But that hasn’t stopped conspiracy theorists from maintaining that humans never set foot on the lunar surface and that the entire effort was massively staged event for the world to see. Take a look at some of the wildest Apollo moon hoax claims, and the real science that debunks them.

National Geographic explores the people, places, and events of our world. National Geographic showcases leading explorers, scientists, environmentalists, filmmakers and renowned photographers.

“The second belt is much larger, and harder to avoid, but there are still denser regions to avoid. For the Apollo trips, we wanted to send the astronauts through a sparse region of the belts, and to try and get through them quickly. This was necessary in any case; the crafts had to make it to the Moon in a reasonable amount of time, and the shorter the trip, the less exposure to all sorts of radiation the astronauts would get.”.

Conspiracy theorists have pointed out that when the first moon landing was shown on live television, viewers could clearly see the American flag waving and fluttering as Neil Armstrong and Buzz Aldrin planted it. Photos of the landing also seem to show rippling in a breeze, such as an image above which clearly shows a fold in the flag. The obvious problem here is that there’s no air in the moon’s atmosphere, and therefore no wind to cause the flag to blow.

“This is starting to make me think. Where’s this guy’s spacesuit?” he added of the final moon mission, crewed by Eugene Cernan, Ronald Evans and Harrison Schmitt, the first scientist-astronaut to land on the moon.

In fact, the international scientific community was aware of the Van Allen belts thanks to the Explorer, Pioneer, and Luna missions in the 1950s. Luckily, the timings of the Apollo launches were such that the Van Allen belts were at their lowest intensity, which fluctuates with the Sun’s activity.

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There’s a lot of emotion involved in conspiracy theories. The parents involved in the anti-vaccine movement come to mind. These myths hold meaning to people and reveal a deeper truth in how we perceive the world. In the age of the internet, the facts are always available to us. But as anyone knows, if someone searches long and deep enough, they’ll eventually find their version of the truth and a forum of people willing to support it. Even those who spread the belief that the Earth is flat.

To celebrate the 40th anniversary of the landings NASA put together a series of remastered images and footage of the Apollo 11 mission. The images are stunning and blow away the age-old criticism that the Apollo footage was somehow intentionally bad to obscure the fact it was filmed in a studio, or whatever.

Dennis Culver 1959-2012 Dennis Culver of Huntsville, Alabama, USA. He passed away in Aug 2012. He loved Huntsville, home to Wernher Von Braun (father of modern rocketry), was a dedicated member of the Von Braun Astronomical Society and a fellow Queen fan. We spent many hours discussing this moon hoax subject and both agreed that a website should be developed to put the bravery of the astronauts back where it belongs. Jobs, careers, investments, and possessions are all replaceable; instead give priority to your partner, friends and relatives, they are all unique. A big thanks to NASA for the use of these genuine precious images throughout the website.

The first person to give a real voice to moon hoax conspiracy-nonsense was Bill Kaysing, a technical writer who had worked for Rocketdyne until 1963, and who later self-published a book called “We never went to the moon.” Why? It’s unclear. He was not obviously insane, but he was obviously unqualified to express the opinions he was expressing. My guess is, technical writing with objective criteria didn’t suit him, and pretending expertise to a bunch of ignorant sycophants fuelled his ego.

The three crewmen arrive aboard the prime recovery ship, U.S.S. Ticonderoga, to conclude the final lunar landing mission in the Apollo programme. Above, Cernan (waving), Schmitt (next to him) and Evans at the back.

The second suggestion, meanwhile, is more sinister. Some believe that the Apollo 16 astronauts discovered evidence of alien life on the moon, and the images and videos were mostly edited to remove all instances showing proof of it. The image may then be thought of as showing one of these alien structures.

Are you a scientist who specializes in neuroscience, cognitive science, or psychology? And have you read a recent peer-reviewed paper that you would like to write about? Please send suggestions to Mind Matters editor Gareth Cook, a Pulitzer Prize-winning journalist at the Boston Globe
The flag was constructed specially for the moon’s surface. A taut wire runs through the fabric along its top, allowing it to stand erect like a windswept flag on Earth. Without the wire, the flag would droop like any other flag hanging in space. The astronauts simply cause the flapping themselves by struggling to plant the flagpole into the ground and bumping it around.

Explanation: Despite the old saying “seeing is believing,” a 1999 Gallup poll found that 6 percent of Americans don’t think the televised Apollo moon landing ever happened. Instead, skeptics claim it was an elaborate hoax cooked up by the government.

“It is common to dismiss conspiracy theories and their proponents out of hand but I wanted to take the opposite approach, to see how these conspiracies might be possible. To do that, I looked at the vital requirement for a viable conspiracy – secrecy.”.

“On a small scale, conspiracies always exist,” Grimes said. “It’s easy to dismiss someone as paranoid, but, then again, we might have said the same about someone who claimed the was spying on Internet traffic a few years ago.”.

Hikvision iVMS-4200 Features and overview

 Hikvision iVMS-4200 Features and overview 

Software Description : Software Version: v2.3.1.3

iVMS-4200 is a versatile video management software for the DVRs, NVRs, IP cameras, encoders decoders, etc. It provides multiple functionalities, including real-time live view, video recording, remote search and playback, file backup, etc., for the connected devices to meet the needs of monitoring task. With the flexible distributed structure and easy-to-use operations, the client software is widely applied to the surveillance projects of medium or small scale.

The iVMS-4200 client software is composed of the following function modules: The Main View module provides live view of network cameras and video encoders, and supports some basic operations, such as picture capturing, recording, PTZ control, etc. The Remote Playback module provides the search, playback, export of record files. The E-map module provides the displaying and management of E-maps, alarm inputs, hot regions and hot spots. The Device Management module provides the adding, modifying and deleting of different devices and the devices can be imported into groups for management. The Event Management module provides the settings of arming schedule, alarm linkage actions and other parameters for different events. The Record Schedule module provides the schedule settings for recording. The Account Management module provides the adding, modifying and deleting of user accounts and different permissions can be assigned for different users. The Log Search module provides the query of system log files and the log files can be filtered by different types. The System Configuration module provides the configuration of general parameters, file saving paths, alarm sounds and other system settings.

Hikvision iVMS-4200  Main Features
– E-map function
– User permission management
– Embedded web server supporting web browsing function
– Friendly user interface providing easy operations
Network
– NTP protocol supported
– HiDDNS, IP Server, PeanutHull and DynDNS for dynamic IP
connection
– Two-way audio and broadcast function
– Search online devices automatically (SADP)
Live View
– Different view modes available in live view and playback
– Standard screen layout: 1, 4, 6, 8, 9, 13, 16, 25, 32, 36, 64;
Widescreen layout: 4, 6, 7, 9, 12, 16, 24, 36, 48
– Main/auxiliary screen live view
– Manual recording and picture capture supported
PTZ Control
– Local and remote PTZ control supported
– Control keyboard and USB joystick supported
– Auxiliary focus function
– 3D positioning function
Record
– Remote manual recording supported
– Schedule recording, event recording supported
Playback
– Local and remote playback supported
– Up to 16-ch synchronous playback supported
– Instant playback supported
– Event playback supported
Alarm Management
– Camera Linkage for tampering alarm/video loss alarm
– Manually turn on/off alarm output
– PIR alarm, wireless alarm and emergency alarm supported
– Multiple linkage actions supported
Video Wall Display
– Multi-screen display mode supported
– Video wall display for playback supported
– Alarm triggered video wall display supported
Backup
– Import and export configuration file
– Log search and backup
Typical Application
© Hikvision Digital Technology Co., Ltd. All Rights Reserved.
Specifications
Model iVMS-4200
Operating System Microsoft Windows 7/Windows 2008 (32/64 bit)
Windows 2003/Windows XP(32 bit)

Casino TitanBet Recensione

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Innovative Live stream Dealer Games Result in Extraordinary response

Innovative Live stream Dealer Games Result in Remarkable response from Gamers globally.

Live casino games transmit real-time online game from a real casino or alternatively from hollywod style studios.  Using advanced technologies Real Time High Resultion
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The Marketing World Goes Mobile

 

The Mobile Marketing Trend is Upon Us.

Customer engagement also varies depending on whether the enterprise’s end-customer is a consumer or another business, although many businesses are now adopting B2C techniques for B2B programs.

an only a handful of marketers is building competencies for holistic mobile marketing. Mobile marketers primarily rely on their agencies for mobile marketing strategies while simultaneously failing to build the relationships, gain the buy-in, and understand the requirements of those outside interactive marketing. barely half of mobile marketing executives surveyed felt they had a strong expertise in-house, while half of them rely on their agency for strategic guidance.

Users and customers aren’t just migrating online; they are constantly online utilizing mobile phones more than ever in human history. The mobile internet is booming, all around the world and even where there was no internet before the mobile networks. For marketers, the emergence of the mobile age provides vast opportunities. As consumers, behaviour undergoes a unique change, entrepreneurs can likewise transform the way they engage audiences and to gain even more revenue, increase engagement,
advertisement, and generate precious continuous publicity.  Mobile marketing holds its challenges.

With the number of mobile phones exceeding 6 billion globally, according to the United Nations, and smartphones taking a majority share in the US in 2012, mobile is the most ubiquitous digital medium. Few marketers, however, capitalize on the potential of mobile today. Marketers recognize the need for mobile in their marketing mix, but they still rely heavily on the interactive experiences and paradigms. Despite percent of marketers having a strategy, Forrester Consulting Mobile’s Potential Lies Beyond an Extension of the Desktop Page 3 only 34% were running marketing campaigns in alignment with that strategy —
The first question marketers ask themselves
. Is mobile marketing distinctive marketing venue. , or an incorporation of other avenues? Or, is it simply a device to assist in traditional marketing channels execution?
How does mobile marketing fit within the broader marketing Strategy?

To improve mobile marketing, the most important obstacle that marketers need to overcome is a limited view of what they deem “successful.” It sounds counterintuitive that the danger lies in success, but that is exactly what is happening. If companies isolate their analyses to a simplified view of results like click-through rates or campaign conversions, they may be missing the negative consequences of mobile marketing campaigns.
As more people use their smartphones to redeem vouchers or compare prices while shopping both online and in stores, for instance, the mobile channel is turning into the link between the online and offline realms. Mobile has verified itself as the dominant channel in marketing, complementing and supporting multiple other Marketing venues in the multi channel blend. Today, marketers need the skill level to integrate technology-rich channels with additional classic channels to ensure the client experience is seamless whether they are in-store or online, on their Smart phone, or communicating via any of the many other marketing venues. The maturing of mobile creates a more mixed marketing industry, in which enormous amounts of customers info can be monitored and analysed. As no one could imagine before, Today’s marketing professionals are required to hold the technological skills {if they intend|in case they desire to genuinely comprehend how all the new marketing channels meet, and how each Marketing channel should be optimised to achieve the best mixture.

Mobile Technology is ready to create an even larger effect this 12 months by bringing truly participating experiences into clients fingers. As the mobile trend continues to rise and form new customers expectations,

most companies use four different channels to attach with their prospects: typically their brand’s web site, social media, email and either app or SMS as much as the point of buy. However, following by the number of channels used drops to round two.
At this time it is common knowledge that the future of the marketing field is trending mobile.

article source in HEXASEO

mobile Marketing In China

WeChat Marketing

WeChat has become the promised land when it comes to conducting a social network campaign in China. It provide a wide range of services: Instant Messaging, like Whatsapp and Snapchat. Moments, are WeChat’s version of Facbook. users post via their profile, and it can be seen on your contacts’ Moments. Official accounts with aubscription. Probably the most beloved feature for marketers and content creators alike. Microsites and app-within-the-app. You can have your own website or app running inside the application. It opens great possibility for brands aswell as online retailers. WeChat e-wallet provides users the opportunity to connect the platform to their bank. Therefore, allowing them to use the app as a method of payment in many shops. You can also buy directly online or in the WeChat mobile commerce platform. Transactions can be made simply by scanning a QR code or transferring payments to other users.

WeChat is actually the promised land when it comes to conducting a social network marketing campaign in China. It presents a wide range of services: Instant Messaging, like Whatsapp and Snapchat. Moments, are WeChat’s variation of Facbook. anyone post via their profile, and it can be found on their contacts’ Moments.

Official accounts with aubscription. Probably the most precious attribute for marketers and content creators alike.

Microsites and app-within-the-app.

Users can have their own website or app running inside the application. It opens wonderful prospect for brands aswell as online retailers.

WeChat e-wallet supplies users the ability to connect the platform to their bank. Therefore, allowing for them to use the app as a method of payment in many shops. You can also buy directly online or in the WeChat mobile commerce platform. Transactions can be made just by scanning a QR code or transferring transactions to other users.

 

QQ marketing –
QQ is the most prevalent free instant messaging tool China, and the world’s third most popular IM service. Since its entry into Chinese households QQ expediently appeared as a modern cultural phenomenon, now being portrayed in popular culture. Aside from the chat program, QQ has also developed many subfeatures including groups, games, pets, ringtone downloads, etc.

QQ has 340 million active users in China